Punters : how Paddy Power bet billions and changed gambling forever
Rogan, Aaron2022
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This is the story of Paddy Power's growth from a small chain of Irish bookies to the biggest gambling company in the world. Flutter Entertainment, the parent company of Paddy Power, is the largest gambling business in the world. The evidence of that success is visible everywhere, from shop fronts and bus shelters to sporting arenas and smartphone screens. The company's rise to this point has been rapid, but like any gambler worth their salt, Paddy Power has always succeeded in finding an edge. Impeccably researched and informed by dozens of insider interviews, 'Punters' is the incredible story of how an unlikely band of misfits and visionaries bet on the future of the gambling industry and won big.
Main title:
Author:
Rogan, Aaron, author
Imprint:
Dublin : HarperCollinsIreland, 2022.
Collation:
416 pages ; 20 cm
ISBN:
9780008463915 (pbk)
Dewey class:
338.761795338.7617
LC class:
HV6710
Language:
English
BRN:
3113168
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